{'It’s like they’ve erupted out of someone’s subconscious': how horror has taken over today's movie theaters.
The most significant shock the cinema world has witnessed in 2025? The comeback of horror as a dominant force at the UK film market.
As a genre, it has remarkably exceeded past times with a annual growth of 22% for the British and Irish cinemas: £83,766,086 in 2025, compared with £68 million the previous year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” notes a film industry analyst.
The top performers of the year – a recent horror title (£11.4 million), Sinners (£16.2 million), The Conjuring Last Rites (£14.98m) and the sequel to a classic (£15.54m) – have all hung about in the multiplexes and in the public consciousness.
While much of the professional discussion focuses on the singular brilliance of renowned filmmakers, their achievements point to something changing between viewers and the category.
“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” explains a head of acquisition.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But outside of artistic merit, the consistent popularity of frightening features this year indicates they are giving cinemagoers something that’s greatly desired: emotional release.
“These days, movies echo the prevalent emotions of rage, anxiety, and polarization,” notes a genre expert.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” explains a prominent scholar of horror film history.
Against a current events featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, supernatural beings and undead creatures resonate a bit differently with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” comments an actress from a successful fright film.
“It’s the idea that capitalism sucks the life out of people.”
From film's inception, societal turmoil has shaped horror.
Experts reference the surge of early cinematic styles after the the Great War and the unstable environment of the early Weimar Republic, with movies such as The Cabinet of Dr Caligari and Nosferatu: A Symphony of Horror.
Subsequently came the economic crisis of the 30s and Universal Studios’ Frankenstein and The Wolfman.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” explains a academic.
“Thus, it mirrors widespread fears about migration.”
The phantom of border issues inspired the recently released folk horror The Severed Sun.
The filmmaker elaborates: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Maybe, the current era of acclaimed, socially switched-on horror commenced with a sharp parody released a year after a divisive leadership period.
It sparked a recent surge of visionary directors, including several notable names.
“It was a hugely exciting time,” comments a filmmaker whose film about a deadly unborn child was one of the time's landmark films.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The director, currently developing another scary story, continues: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
At the same time, there has been a revival of the overlooked scary films.
Recently, a new cinema opened in the capital, showing underground films such as a quirky horror title, The Fall of the House of Usher and the late-80s version of the expressionist icon.
The re-appreciation of this “rough and rowdy” genre is, according to the venue creator, a clear response to the formulaic productions pumped out at the box office.
“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he states.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Scary movies continue to challenge the norm.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an expert.
In addition to the re-emergence of the insane researcher motif – with two adaptations of a well-known story upcoming – he predicts we will see horror films in 2026 and 2027 responding to our current anxieties: about AI’s dominance in the years ahead and “supernatural elements in political spheres”.
In the interim, “Jesus horror” The Carpenter’s Son – which depicts the events of Mary and Joseph’s struggles after the messiah's arrival, and includes well-known actors as the divine couple – is set for release soon, and will definitely cause a stir through the Christian right in the US.</